An AI company building for a specific vertical needed to rapidly expand into adjacent industries. AI agents helped them test and validate new markets in parallel.
* Company identity anonymized to protect client confidentiality. Results verified.
This company built an AI-powered workflow automation platform for the legal industry. After achieving product-market fit in legal, they wanted to expand into adjacent professional services verticals—but didn't know which ones would have the most demand.
They couldn't afford to hire SDRs to test each vertical. They needed a way to quickly validate market demand across multiple industries simultaneously.
They deployed 8 AI agents across 4 potential verticals to test market demand:
Each vertical got customized messaging that translated their legal use cases into industry-specific pain points and value propositions.
Within 90 days, they had validated two new verticals and deprioritized two others:
"We validated two new verticals and avoided investing in two others—all in 90 days. The market testing alone saved us at least $200K in hiring mistakes. Now we know exactly where to focus."
See how AI sales agents can help you validate expansion opportunities.